All for Eve, the charity brand set up last year to raise money for gynaecological cancers, has won all four categories it was entered for at the CEW awards.
All for Eve were presented with the following awards on April 19:
• 'Best New Brand' (Mass) for 'all for eve'
• 'Best New Bath & Body' (Mass) for body butter created by Urban Retreat
• 'Best New Make-Up Product' (Mass) for eve red lipstick created by Daniel Sandler
• 'Best New Hand & Nail Care Product' (Mass or Prestige) for hand cream created by Urban Retreat.
The new brand, launched in November 2009, is the brain child of beauty entrepreneur George Hammer and was launched in honour of his sister-in-law who died from ovarian cancer. All proceeds go to charity.
Other winners included:
• Aussie Best Classic Beauty Product (At least 5 years old) – Mass for its 3 Minute Miracle Reconstructor
• St Tropez Best New Self Tan or Sun Care Product in both the Mass and Prestige categories
• Elemis Best British Brand – Mass or Prestige.
• Clarins Best Iconic Beauty Product - Mass or Prestige for Clarins Beauty Flash Balm.
• Kérastase Best New Salon Professional Haircare Product - Mass or Prestige
Kérastase Sublimateur Jour.